JONNESWAY® was founded by the general manager Mr. Joseph Liao. Mr. Liao is a manager with optimistic personality, hard-working attitude, and foresighted thoughts.
Looking up to the Chicago sky, Mr. Liao was not in the mood of sightseeing. If he could not draw in new customers, his company would run out of business. Luckily, he met new customers who ran transshipment trade via Florida, USA to South America and saved the business. In his 15 years of participation in the Chicago International Hardware Show, what Mr. Liao familiar with was not the beauty of Chicago but the hotels, exhibition sites, and restaurants- places where he did business with his clients.
Day after day, Mr. Liao wondered: "Why do I have to cut price to win over customers when my products have the highest quality?" Mr. Liao was looking for the long term business with good reputation and credibility which were the spirits of created JONNESWAY®.
As for the creditability, JONNESWAY® planned to invest China around 7 years ago; however, JONNESWAY® kept its promise to protect the border for Russia & CIS distributors. With 7 years protection, Russian distributors made JONNESWAY® the no.1 brand in Russia. After that, JONNESWAY® started expanding distribution network in China.
It is well-known that Chinese culture emphasizes the value of creditability. Mr. Liao, the founder and general manager of JONNESWAY®, conclude that JONNESWAY® long term business goal is based on the inheritance of this spirit.